Bring people together to create community – part 2 of 2
By targeting audiences they will just diminish, but by investing in creating a community, it will grow and flourish.
Seven ways to get inspired as a fundraiser
Here are seven ways how I have helped get myself ‘in the zone’.
Why the fundraising model is broken (and why this couldn’t be a better time to fundraise).
… when you accept that it is broken, and take a little bit of time to understand why, then what to do to fix it is obvious.
What are you giving in 2018?
The question you need to ask is ‘how can I give back emotion?’
‘Everyone is a channel’ is not another channel
Everyone is a channel is not peer to peer. It’s not “network marketing”. Everyone is a channel changes the rules of communication. It changes everything.
A new conversation
So, once again this year’s International Fundraising Congress comes to a close. It’s a potent cocktail, leaving you with a feeling of exhaustion and exhilaration, bringing you clarity and even confusion by challenging your existing thinking. Amongst my scribbled notes I can sense some sparks of insight – possibly even the emergence of an epiphany.…
Measure the Magic
Measures can change behaviour. Ask people to do new stuff but measure them the same old way is a recipe for either no change or confusion.
Sustainable Fundraising
Both approaches work and perhaps in the short term they get a similar result but in the long term only one will be sustainable.
