We need to shift from thinking “How can we target as many people as possible?” to your supporters thinking “I want to listen to what you have to say”.
This is my 25th year as a fundraiser! Over that time there I’ve gathered some working habits that you might find useful. Here are my top 10 tips.
So if we want to build relationships we need to listen more.
Treat your supporters and potential supporters as much more than something to extract money from. They have so much more to offer.