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Fundraising growth

Have you prepared the ground? Are you enjoying donations from your supporters? … with Spring, approaching, SolarAid’s fundraising programme looks set to have grown by 100% in one year, and it’s ‘fundraising garden’ is well prepared to explode …

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Why say thank you really well

I’m sure many fundraisers place thank yous in the category of ought to be done. Perhaps some give them higher status on the basis of helping retention, or lining up the next gift. Actually it goes even further. Here is why. The ‘new’ marketing is not what you say about your cause (product). It’s what…

Where is the failure in your story?

I had a piece in The Guardian last week about failure and how it has been a spring board to success for the charity/non-profit I fundraise for, SolarAid. I had some great feedback. The jist being “what a great story”. You can read it here.¬†Which got me thinking. Take any Spielberg film, or any Hollywood…